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Top-Selling Beer in
Package Design 3
Create a new premium brand and packaging
system for beer products. Select a premium
beer and create front and back label designs,
neck label, and carrying case.
I created a unique brand identity by redesigning
the packaging for Yuengling beer. The new
design retains the feel of the current brand
family, which has a long history and an inspiring story. I made it more unique and with stronger personality which stands out from other competitors is goal.